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"Is this in stock in a size 9?"

"Where is my order?"

"What’s your returns policy for sale items?"

"Which store near me is open on Sunday?"

The challenge

Retailers answer huge volumes of questions: is it in stock, what size should I buy, where’s my order, what’s your returns policy, which store is open late. Every unanswered question can be a lost sale.

Product ranges, prices and promotions change constantly across stores and channels. Store staff and contact centres struggle to keep up, and customers get different answers online and in store.

Shoppers now ask AI tools for product advice before they buy. If your own answers aren’t fast, accurate and consistent, customers go elsewhere.

What is Echo7?

Echo7 is an AI assistant for your retail business that works from your own information. You give it product catalogues, size guides, policies, promotions, store information and FAQs – PDF, Word, PowerPoint, Excel, HTML, text or CSV – and it builds a searchable knowledge base.

When a customer or store colleague asks a question in their own words and language, Echo7 finds the relevant approved information and replies clearly. This is retrieval-augmented generation (RAG): every answer is grounded in your own information rather than an AI model’s general knowledge, so it stays accurate and up to date.

And it goes beyond answers: it checks stock and orders, reserves items, starts returns, recommends products and hands complex cases to your team.

Discover the Echo7 AI Assistant

The results

With Echo7, customers get accurate product, stock and order answers in seconds, online and in store. More questions turn into sales, at any hour.

Your teams feel it too: fewer repetitive contacts, store colleagues who can answer any product question and consistent information across every channel.

The outcome: higher conversion, fewer abandoned baskets, lower contact centre costs and happier, more loyal customers.

Curious how this would work for your business? Ask our assistant – it’s built on Echo7.

What Echo7 does for you

Powered by Echo7’s core features: the AI Assistant, Integrations and Agents and Workflows. Want to see it in action? Ask our assistant a question now.

Accurate product answers

Every response comes from your approved catalogue, size guides and policies, so customers buy with confidence.

Live stock and orders

Integrations check stock by store and online, order status and delivery options in real time.

Guided shopping

Echo7 asks a few questions and recommends the right products, sizes and accessories.

Returns made simple

Customers start returns and exchanges in a conversation, within your policy.

Support for store colleagues

Staff ask Echo7 about products, promotions and procedures on the shop floor.

Every channel, one voice

Website, app, WhatsApp and social media all use the same answers and promotions.

How Echo7 works behind the scenes

Every conversation follows the same governed path. Echo7 works out what the guest needs – information, live availability or an action – and orchestrates the right components.

01

Understand

It interprets each request in the context of your organisation and the user’s role, so nobody needs to know which document or system holds the answer.

02

Retrieve

It searches your approved product catalogues, size guides, policies and promotions for the relevant, up-to-date information.

03

Act

Agents and integrations check stock and orders, reserve items and start returns – within the rules you set.

04

Respond

It composes a clear answer with next steps, in the user’s language, and hands over to a person when needed.

How it works in practice

From a product question to a completed purchase, Echo7 helps your customers in a single conversation.

Try asking our assistant a similar question – for example: “Can Echo7 check stock in our stores?” or “Can it help customers choose the right size?”

Step 1

A customer asks: “I need a waterproof jacket for hiking – what do you recommend?”

Step 2

Echo7 asks about budget, size and use, then suggests three options.

Step 3

It checks stock online and in the nearest store.

Step 4

The customer buys online or reserves in store, and gets a confirmation.

Connects to the tools you already use

Echo7 works with your retail and e-commerce systems, so answers use live product and order data.

Credentials are managed securely, each connection is a clear, testable, reusable agent, and new capabilities can be added at any time.
Explore Integrations and Agents

E-commerce

Shopify, WooCommerce, Magento and similar platforms for products and orders.

Stock and ERP

Your ERP and stock systems for availability by store and warehouse.

Delivery

Courier and delivery platforms for tracking and delivery options.

CRM and loyalty

Your CRM and loyalty programme for customer history and rewards.

Messaging channels

Your website, app, WhatsApp, Facebook Messenger and Instagram from one assistant.

Helpdesk

Zendesk, Freshdesk and similar tools for handover to your customer service team.

In control, always

AI support shouldn’t mean losing control of your brand and customer experience. Echo7 follows governed workflows: it asks for missing information, applies your rules and handles uncertain cases through safe fallback paths – passing the request to your customer service team when a person is the better choice.

Access controls ensure each user sees only what they’re authorised to – margins and supplier terms for head office only, for example, while store teams see products and procedures. Assistants can have separate knowledge bases and integrations, escalations are traceable and credentials protected.

Have a question about security or data? Ask our assistant.

Agents, integrations and processes can be enabled, paused or replaced at any time.

See how Echo7 Workflows work

Why Echo7

More than a chatbot. Echo7 combines product knowledge, live stock and order data and actions in one experience – giving every customer an expert shopping assistant, online and in store.

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Ask our assistant

Prefer to ask? Open the assistant and ask how Echo7 would work for you – you’ll get an answer straight away.

Call +44 333 3584 877

We’re here to answer your questions, explore new ideas with you, and help find the solution that best fits your needs.

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AI news, practical ideas and Echo7 updates in one short email a week.

Frequently asked questions

Didn’t find your answer? Ask our assistant – it’s trained on everything on this site.

01

How does Echo7 support retail and e-commerce businesses?

It answers customers from your approved product information, checks live stock and orders, and helps them buy or return items.

02

What content can I use?

Product catalogues, size guides, policies, promotions, store information and FAQs, in PDF, Word, PowerPoint, Excel, HTML, text or CSV.

03

Can it check stock in our stores?

Yes. With an integration, Echo7 can show availability by store and online, and reserve items.

04

Can store colleagues use it?

Yes. Store teams can ask about products, promotions and procedures on any device.

05

Does it work in other languages?

Yes. It replies in each user’s own language, while working from the same approved content.

06

What if the assistant doesn’t know the answer?

It asks for clarification or passes the request to the right person, rather than guessing.

07

Is our data secure?

Yes. Access controls, separate knowledge bases and protected credentials keep sensitive information visible only to authorised users.

08

How quickly can we get started?

Quickly, with the material you already have. Start a free trial, upload your content and test it. Or ask our assistant anything first.

Give every shopper an expert assistant